Campaign India Team
Aug 14, 2019

Pradipta Bagchi quits Tata Group

The group communications officer of the Tata Group had taken over this assignment about two years back

Pradipta Bagchi quits Tata Group

Pradipta Bagchi, group chief communications officer, Tata Group has quit the organisation after a stint of nearly 15 years -- of which he served as head of global communications in TCS, the crown jewel of the group, for nearly 13 years.

Bagchi was the head of group communications for the last two years -- a mandate he got after TCS chairman N Chandrasekaran was elevated as Tata group's chairman, post the messy exit of Cyrus Mistry.

In his relatively short stint at the group level, Bagchi is believed to have got his TCS learnings to the fore, by using technology to tell stories in an immersive way. 

During his stint, the group's PR contract with Edelman ended and it was replaced with Adfactors PR getting the mandate for most group companies. 

In the past, Bagchi had been a journalist for nearly 14 years, a career that saw him rise through the ranks to become the deputy resident editor of The Times of India, before he quit journalism in end-2004 to join TCS.

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

1 day ago

Kingfisher Premium launches brand film for Tata WPL

The film highlights women’s cricket through energy, music and shared celebration.

1 day ago

‘Posting Zero’ is just the tip of the iceberg

As AI adoption accelerates, there is a new balance emerging between acceleration and deceleration, where people crave both the hyper-real and the handmade.

1 day ago

Cinépolis India expands cinema advertising with ...

Cinépolis India has entered cinema advertising through a nationwide digital screen rollout, appointing 'It’s Spotlight' to manage and commercialise the inventory.

1 day ago

SAP appoints Maurishca Dsouza as senior industry ...

She will support go-to-market strategy, thought leadership and growth for media clients in India.