pr

Oct 01, 2025

Weber Shandwick names Shashikanth Someshwar CEO in India amid leadership shift

His elevation follows his role as interim managing director earlier this year, after the departure of India CEO Valerie Pinto in April 2025.

Sep 29, 2025

India becomes PR’s proving ground for Havas

EXCLUSIVE: As global budgets tilt East, Havas Red’s James Wright outlines why India anchors APAC growth, talent mobility and narrative-first brand strategies.

Aug 12, 2025

AI can write the script — but can’t read the room

As PR wrestles with AI disruption, emotional intelligence, context, and ethics remain non-negotiable in a landscape ruled by nuance and noise.

Jul 29, 2025

Is Astronomer’s Gwyneth Paltrow ad a smart move?

Astronomer released a humorous video starring Hollywood actor Gwyneth Paltrow in its latest response to the high-profile Coldplaygate saga.

Jul 29, 2025

PR retainers face reboot as clients demand proof

As startup founders want business outcomes, not media impressions, PR Ways’ founder explains why this is forcing PR agencies to rethink value, pricing, and performance models.

Jul 08, 2025

Adgcraft’s new AI vertical bets on India’s innovation surge

As India doubles down on AI, Adgcraft positions itself to shape the narrative for the country’s tech-first future.