Every Friday, Campaign India picks its favourites from the work published on the website
Campaign India's editorial team has picked its favourite campaign from those published on the website during the week.
This week, we picked just one campaign from the 10 we covered.
Lenskart (conceptualised by Moonshot)
An impactful representation of eyewear's transformative influence skillfully brought to life through an exchange of personas between Kiara Advani and Karan Johar.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
The roll-out in India will begin with the opening of its first boutique in Delhi, with plans to expand to other major cities subsequently.
Although Netflix has added almost 10 million new paid subscribers in early 2024, some experts believe advertising is quickly becoming the streaming giant’s long-term profitability plan, presenting a compelling opportunity for brands.
In contrast, Publicis, Omnicom and IPG all increased their revenues.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Originating 34 years ago in the US, KWN has successfully nurtured creativity and media literacy among young people across various countries prior to launching in India.
.jpg&h=334&w=500&q=100&v=20170226&c=1)
