Campaign India Team
Jun 28, 2019

OLX assigns digital media duties to iProspect

Account won post a multi-agency pitch

OLX assigns digital media duties to iProspect
iProspect India has bagged the digital media duties of OLX India following a multi-agency pitch. The agency's Delhi office will handle the account. 
 
A statement from OLX said, "After a two-month long pitch, we believe iProspect was able to understand the brand OLX, its ambitions and its influence in the digital classifieds space. This is extremely critical for us and we are confident that iProspect, with their proven track record, will be able to drive our new brand objectives successfully to our target audience."
 
Rubeena Singh, CEO, iProspect India, said, “OLX changed the way one looked at online marketplace in the country and it has only grown ever since. I’m glad to have a brand like OLX on board and hope to serve their growth ambitions.”
 
 
 
Source:
Campaign India

Related Articles

Just Published

16 hours ago

Campaign roundup: Week of 19 May

The latest ad films and campaigns from brands like Spinny, Lay’s, Battlegrounds Mobile India (BGMI), Sting Energy, Vi, Fenesta, Lloyd, Harpic, and more, in our weekly roundup.

16 hours ago

Moves and wins roundup: Week of 19 May

Our weekly roundup of the latest appointments and account wins news from Taboola, OTTplay Premium, Zee Media, BPCL, SRV Media, and many more.

16 hours ago

Plain? Predictable? Think again. B2B marketing is a ...

Like the humble potato that quietly transformed food history, B2B marketing has grown underground to become a critical yet often overlooked force in business growth, says Jake Hird, CSO and founder of Grove B2B.

17 hours ago

Goafest 2025 reveals line-up of industry leaders ...

The festival to feature over 60 speakers across 35 sessions and 20 masterclasses from the advertising, media, and marketing world.