PR Marketing Digital
Sajeet
Jul 31, 2023

No risk of consumer fatigue with hyper-personalised communication: Suparna Mitra

The CEO of Titan Watches and Wearables, spoke to Campaign India on reaching out to the discerning Indian consumer through its premium watches brand Nebula by Titan, and the collaboration with Sushmita Sen

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

When a reel breaks the internet: Inside Hilton’s 1.9 billion views ad with Deepika Padukone

1 When a reel breaks the internet: Inside Hilton’s 1.9 billion views ad with Deepika Padukone

AI’s double-click: More speed, less soul?

2 AI’s double-click: More speed, less soul?

Adobe launches ad making tool for small businesses

3 Adobe launches ad making tool for small businesses

When Prime Video ads guess your mood before you watch

4 When Prime Video ads guess your mood before you watch

Pipes get a punchline as Ashirvad by Aliaxis rethinks the sell

5 Pipes get a punchline as Ashirvad by Aliaxis rethinks the sell

Dentsu bets on podcasting as India’s audio market matures

6 Dentsu bets on podcasting as India’s audio market matures

Kia's Sonet embarks on a journey of uncharted thrill

7 Kia's Sonet embarks on a journey of uncharted thrill

Blog: Har ghar tiranga made easier

8 Blog: Har ghar tiranga made easier

Sister act: Raksha Bandhan ads drop the thali trope

9 Sister act: Raksha Bandhan ads drop the thali trope

Google plugs into India’s quick commerce ad rush

10 Google plugs into India’s quick commerce ad rush

Related Articles

Glenfiddich raises a toast to resolute spirits with Sushmita Sen, Zoya Akhtar, Salim Merchant, and Vikas Khanna
Advertising
Dec 27, 2023
Campaign India Team

Glenfiddich raises a toast to resolute spirits with ...

Partha Sinha, Suresh Narayanan and Suparna Mitra to be a part of the 2023 Global Effies grand jury
Advertising
Aug 29, 2023
Campaign India Team

Partha Sinha, Suresh Narayanan and Suparna Mitra to ...

Anant’s blog: Of Cannes and Sushmita Sen
Opinion
Jun 29, 2010
Campaign India Team

Anant’s blog: Of Cannes and Sushmita Sen

Blog: Why Manushi Chhillar’s Miss World Crown should mean more to us
Opinion
Nov 24, 2017
Sandeep Goyal

Blog: Why Manushi Chhillar’s Miss World Crown ...

Just Published

Parle retains top spot as India’s most chosen in-home FMCG brand for 13th year
Advertising
1 day ago
Campaign India Team

Parle retains top spot as India’s most chosen ...

Britannia clinches OOH leadership hat-trick, as per the Worldpanel Brand Footprint India 2025 report.

AI makes space for risk — if creatives dare take it
Advertising
1 day ago
Vinita Bhatia

AI makes space for risk — if creatives dare take it

Landor’s global chief creative officer Teemu Suviala argues efficiency should fuel experimentation, not sameness, as advertising wrestles with AI, data obsession and risk aversion.

Asia can’t win globally if it doesn’t back itself regionally
Opinion
1 day ago
David Guerrero

Asia can’t win globally if it doesn’t back itself ...

Asia has the creative firepower, the campaigns, the awards. What’s missing, David Guerrero writes, is seeing, decoding, and defending each other across markets.