Campaign India Team
May 02, 2017

MediaCom strengthens its leadership team in India

Niti Kumar and Sushanto Biswas get new roles

MediaCom strengthens its leadership team in India
Niti Kumar will lead strategy and insights and new business for MediaCom India. She was earlier managing the agency's Delhi office.
 
Sushanto Biswas will will replace her as the head of MediaCom Delhi. Sushanto moves to MediaCom from Mindshare, where he used to lead the Ford business. He will be based in Gurgaon.
 
Debraj Tripathy, managing director, MediaCom said, “Their individual knowledge and experience will add to our team’s strength. I am confident that both of them will shine in their new roles.”
 
 
 
 
 
Source:
Campaign India
Tags

Related Articles

Just Published

3 hours ago

GEO ‘converts like crazy’ and is already rivalling ...

EXCLUSIVE: NP Digital's founder, Neil Patel, says Generative Engine Optimisation is already outperforming paid search, email and SMS. He speaks to Campaign Asia ahead of his Singapore trip.

4 hours ago

YouTube doubles down on AI, brand deals and creator ...

As it layers AI across nearly every product surface, the platform is betting that automation and insight will deepen its hold over creators and advertisers alike.

4 hours ago

Jerry Greenfield’s last scoop: Ben & Jerry’s ...

Greenfield accuses Unilever of silencing the company’s activism.

5 hours ago

The real risk in playing it safe

Breakthroughs rarely emerge from cautious committees. For agencies testing AI, alignment, autonomy and acceptance of failure outweigh top-down declarations.