Campaign India Team
Nov 17, 2021

McDonald's continues #25ActsofHappy; refreshes its Happy Meal offering

Partners with ITC to provide a B Natural Mixed Fruit juice

McDonald's continues #25ActsofHappy; refreshes its Happy Meal offering
McDonald's India (South and West) has announced the second part of its #25ActsOfHappy. 
 
The brand has partnered with ITC and refreshed its Happy Meal offering. Along with the burger, the Happy Meal will include a pack of a B Natural Mixed Fruit juice by ITC, a cup of hot corn, and the Happy Meal Toy. 
 
Arvind RP, director - marketing and communications, McDonald’s India (West and South) said, “At McDonald’s, we have always been cognizant of the needs and demands of our ever-evolving consumers. Children are an integral part of the McDonald’s family and we are excited to bring this new wholesome Happy MealTM to them. This initiative helps us further strengthen our commitment to the good food journey.”
 
Sanjay Singal, chief operating officer – dairy and beverages, ITC, said, “Such brand partnerships to set new standards for the industry are indeed encouraging and exciting. We are confident that the addition of the wholesome and nutritional B Natural mixed fruit beverage with no added sugar will make the Happy Meal more enjoyable.”
 
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Source:
Campaign India

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