Campaign India Team
Nov 17, 2021

McDonald's continues #25ActsofHappy; refreshes its Happy Meal offering

Partners with ITC to provide a B Natural Mixed Fruit juice

McDonald's continues #25ActsofHappy; refreshes its Happy Meal offering
McDonald's India (South and West) has announced the second part of its #25ActsOfHappy. 
 
The brand has partnered with ITC and refreshed its Happy Meal offering. Along with the burger, the Happy Meal will include a pack of a B Natural Mixed Fruit juice by ITC, a cup of hot corn, and the Happy Meal Toy. 
 
Arvind RP, director - marketing and communications, McDonald’s India (West and South) said, “At McDonald’s, we have always been cognizant of the needs and demands of our ever-evolving consumers. Children are an integral part of the McDonald’s family and we are excited to bring this new wholesome Happy MealTM to them. This initiative helps us further strengthen our commitment to the good food journey.”
 
Sanjay Singal, chief operating officer – dairy and beverages, ITC, said, “Such brand partnerships to set new standards for the industry are indeed encouraging and exciting. We are confident that the addition of the wholesome and nutritional B Natural mixed fruit beverage with no added sugar will make the Happy Meal more enjoyable.”
 
Also read:
 

 

Source:
Campaign India

Related Articles

Just Published

1 hour ago

Warner Bros. Discovery is up for sale. Who will buy it?

WBD’s announcement to explore strategic alternatives sent the stock price up 10%. The suitors are circling, but how many are really ready to bite?

1 hour ago

Agency of the Year 2025: Shortlists announced

Winners will be revealed at a series of celebrations across the region, including gala dinners in Mumbai, Shanghai, and Singapore, and a cocktail event in Tokyo.

1 hour ago

When festive ads become habit, not heritage

Indian brands are rediscovering that the key to enduring festive campaigns isn’t repetition—it’s relevance, consistency, and cultural resonance.

2 days ago

Jill Kramer to replace Raja Rajamannar as Mastercard...

Effective December 1, Rajamannar will step down after serving in the role for 12 years.