Arati Rao
May 17, 2011

Law & Kenneth empanelled for BPCL

BPCL retains its other existing agencies Lowe Lintas, Saatchi & Saatchi and Euro RSCG

Law & Kenneth empanelled for BPCL

Following a pitch process, Law & Kenneth has been empanelled as the fourth AOR for Bharat Petroleum Corporation Limited (BPCL) for the next three years. Lowe Lintas, Euro RSCG and Saatchi & Saatchi, who were already empanelled on the account, will continue to be on the roster.

Confirming the development, Sandhya Srinivasan, chief strategy officer and managaing partner, Law & Kenneth, said, "We feel really excited that BPCL has chosen us to be a part of their roster of agencies. BPCL is a pioneer in fuel retailing in the country and a dream client for any agency."  

Source:
Campaign India

Related Articles

Just Published

9 hours ago

Hindustan Unilever announces leadership changes, ...

The changes come as HUL reported a 6% decline in standalone net profit for the fiscal fourth quarter.

9 hours ago

Data-driven insights essential for navigating ...

A new white paper on a cookie-less world proposes leveraging first-party data, contextual advertising, and localised marketing strategies for companies to stay afloat.

10 hours ago

Breaking down the latest developments from ...

Patanjali Ayurved continues to faces rigorous scrutiny from the Supreme Court over misleading advertisements, with the case underscoring the vital need for strict regulatory oversight in health-related advertising in India.

11 hours ago

IPG reports 12% fall in net profit for Q1 but ...

Group is forecasting 1-2% organic growth over course of 2024.