Lulu Raghavan, country manager for Landor Associates India, will be participating in the Leading Hotels of the World (LHW) Annual Convention, to be held in Tokyo on November 19, 2010. She will be a panelist on a session on 'Going Green'.
The conference is a yearly event on the LHW calendar and has had prominent key note speakers like Kevin Roberts from Saatchi, Oscar de la Renta and the Dalai Lama in previous editions. When asked about what she will be talking about at the session, Raghavan explained, "The session will be about sustainability. While the other two panelists are general managers at hotels that have taken sustainability to the nth degree, I will be citing the cases of Landor clients from around the world, and talking about how hotels can incorporate sustainability into the experience they provide for guests and their marketing activities to tap into the desire of consumers to choose companies that are environmentally friendly and ethical."