Campaign India Team
Jan 23, 2019

Koshy George joins Marico as CMO

Moves from HUL

Koshy George joins Marico as CMO
Marico has appointed Koshy George as chief marketing officer.
 
He joins the company from Hindustan Unilever where he was global marketing director - skin cleansing. At Marico he will report to Saugata Gupta, MD and CEO, and will also be a part of the executive committee. 
 
George had started his career at Marico in 2001 as a management trainee.
 
Gupta said, “I am very happy to welcome back Koshy to the Marico family. He brings in a good mix of deep understanding of consumers and markets in categories similar to ours.  I am confident that he will be a great fit to Marico’s empowering and collaborative work culture. He has a very exciting and challenging agenda in driving premiumisation of our portfolio over the next few years.”
 
He replaces Anuradha Aggarwal who made moved on from the organisation in October. 
 
Source:
Campaign India

Related Articles

Just Published

12 hours ago

Bisleri International partners with Tata Women’s ...

As the official beverage partner, the brand will support the tournament through on-ground and fan-focused initiatives.

12 hours ago

Ethnix by Raymond and Shaadi.com partner with MOMS ...

A new outdoor collaboration brings together Ethnix by Raymond and Shaadi.com through a high-visibility installation.

19 hours ago

India’s quick commerce surge exposes a discipline ...

Lalatendu Das, CEO, Publicis Media South Asia explains why brand marketers are still figuring out India’s fastest-growing retail channel.

19 hours ago

Does India need aspirational masculinity?

As Movember rounds out to a close, let's decode the evolution of modern masculinity through advertising.