Campaign India Team
Jan 23, 2019

Koshy George joins Marico as CMO

Moves from HUL

Koshy George joins Marico as CMO
Marico has appointed Koshy George as chief marketing officer.
 
He joins the company from Hindustan Unilever where he was global marketing director - skin cleansing. At Marico he will report to Saugata Gupta, MD and CEO, and will also be a part of the executive committee. 
 
George had started his career at Marico in 2001 as a management trainee.
 
Gupta said, “I am very happy to welcome back Koshy to the Marico family. He brings in a good mix of deep understanding of consumers and markets in categories similar to ours.  I am confident that he will be a great fit to Marico’s empowering and collaborative work culture. He has a very exciting and challenging agenda in driving premiumisation of our portfolio over the next few years.”
 
He replaces Anuradha Aggarwal who made moved on from the organisation in October. 
 
Source:
Campaign India

Related Articles

Just Published

20 hours ago

Arthur Sadoun on ‘massively increasing gap’ on ...

Publicis CEO spoke to Campaign at Q2 results.

22 hours ago

Agencies, read the room: Clients want more than ideas

The Marcom Avenue’s founder reveals seven hard truths clients wish agencies knew—beyond pitches, awards and buzzwords. Hint: Accountability, empathy, and business impact top the list.

23 hours ago

Dentsu Lab in India trades innovation theatre for ...

With creative R&D under scrutiny, the newly-launched hubs promise low-risk, high-impact solutions that move beyond quick marketing hacks.

1 day ago

KIT Global pushes ‘minimum viable data’ for smarter ...

CEO Olga Dulinskaya explains why brands need less data, sharper personalisation, and unified platforms to navigate emerging markets.