FoxyMoron has announced the appointment of Karthik Hariharan to head its South division, based in Bengaluru. Prior to this he was VP at Leo Burnett Orchard Bengaluru.
Suveer Bajaj, co-founder, FoxyMoron, said, “We are excited to welcome Karthik to head our business in the South. Having worked in leadership roles across various integrated business lines, Karthik’s skill and experience will be a perfect fit to the FoxyMoron repertoire. Karthik’s solid understanding on how brands are built will now translate beautifully on digital, specially complimenting the nature of our business."
Hariharan said, “With our industry in a constant state of flux and our business perspective always evolving, it's all about helping brands to converse and build a personal connect with their audience. FoxyMoron has been doing some great work in driving such relationships over the past decade. After meeting the team, it became obvious that they are on to some exciting times and I am truly happy to be a part of this upward trajectory.”
In a career spanning 12 years, among other agencies he has also worked with Ogilvy & Mather, Lowe Lintas and Fountainhead.