Campaign India Team
Mar 12, 2009

Grey bags RmKV Silks business

Grey Chennai has won the creative mandate for RmKV Silks, an Indian silk saree manufacturer. The business was won in a multi agency pitch.The brief from the client was to come up with a strategy to tackle the shopping slump and create a path breaking wedding campaign which would stand out.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

1 hour ago

McDonald's bets on boba, Bollywood and bold branding

Ranveer Singh stars in McDonald’s India’s latest ‘Famous Orders’ spin, adding desi drama to a global celebrity-led menu format.

2 hours ago

Memes eat ad budgets for breakfast

As brands chase relevance, Idiotic Media’s CEO and co-founder explains why memes deliver punchy, platform-native content that’s cheap, viral, and built for Gen Z’s scroll-happy thumbs.

2 hours ago

Hiring without the hustle: SuperStuff.ai rewires ...

The startup is tackling adland’s broken hiring pipelines with AI, proof-of-work portfolios, and on-demand creative expertise.