Media
Joseph Arthur
Apr 08, 2024

Google reportedly planning to charge users for its AI-powered search

Incorporating Google’s AI-powered search features into its premium subscription model has emerged as the most likely route for a revenue model change-up, as the search giant attempts to offset some of the billions spent on generative AI innovation.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Assembly opens new India office to lead market expansion efforts

1 Assembly opens new India office to lead market expansion efforts

Kia's Sonet embarks on a journey of uncharted thrill

2 Kia's Sonet embarks on a journey of uncharted thrill

Weekend Fun: The Blue Film Festival

3 Weekend Fun: The Blue Film Festival

Birla Opus' feel-good animated film paints a new brand message

4 Birla Opus' feel-good animated film paints a new brand message

Client collaborations, creative tech, and campaign growth: Amit Wadhwa on Dentsu India’s 2024 strategy

5 Client collaborations, creative tech, and campaign growth: Amit Wadhwa on Dentsu India’s 2024 strategy

Ranveer Singh along with a porn star addresses men's sexual health concerns for Bold Care

6 Ranveer Singh along with a porn star addresses men's sexual health concerns for Bold Care

Gray is the new gold

7 Gray is the new gold

Rohit Ohri retires from FCB

8 Rohit Ohri retires from FCB

Saif and Sara Ali Khan bring humour to Acko's modern take on car insurance

9 Saif and Sara Ali Khan bring humour to Acko's modern take on car insurance

The CMO’s MO: Wow Skin Science’s Vanda Ferrao prioritises sustainability, creativity, and gen AI inclusivity

10 The CMO’s MO: Wow Skin Science’s Vanda Ferrao prioritises sustainability, creativity, and gen AI inclusivity

Related Articles

Will the rise of AI search challenge Google's dominance?
Marketing
Sep 03, 2024
Matthew Keegan

Will the rise of AI search challenge Google's ...

As Google explores AI-powered search, doing nothing isn’t an option
Advertising
Jul 04, 2024

As Google explores AI-powered search, doing nothing ...

Is this the beginning of the end for Google's search dominance?
Advertising
Aug 12, 2024
Matthew Keegan

Is this the beginning of the end for Google's ...

Google unveils its first AI-powered search ad features
Digital
Jan 25, 2024
Joseph Arthur

Google unveils its first AI-powered search ad features

Just Published

Snap’s vision for the future rests on Spectacles
Marketing
9 hours ago
Vinita Bhatia

Snap’s vision for the future rests on Spectacles

It unveiled its latest innovations at the Snap Partner Summit, including the latest generation of augmented reality (AR) glasses, setting the stage for creator empowerment.

I find it difficult to wrap my head around the concept of retirement: Rohit Ohri
Advertising
13 hours ago
Preeti Hoon

I find it difficult to wrap my head around the ...

In an exclusive chat with Campaign, the former FCB global partner reveals his future plans, reaffirming that he has retired from the agency and not from advertising, per se.

Infloso unveils Molly, an AI marketer set to revolutionise global marketing campaigns
Marketing
13 hours ago
Campaign India Team

Infloso unveils Molly, an AI marketer set to ...

Capable of independently strategising, running, and optimising marketing campaigns with real-time data intelligence, it is engineered to perform the functions of a marketing team or agency.

Schbang strengthens international footprint with acquisition of Addikt, eyes European expansion
Advertising
13 hours ago
Vinita Bhatia

Schbang strengthens international footprint with ...

Talking to Campaign, Schbang's founder Harshil Karia explains the agency's strategic European play with its first global acquisition.