Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Apr 08, 2024
Google reportedly planning to charge users for its AI-powered search
Incorporating Google’s AI-powered search features into its premium subscription model has emerged as the most likely route for a revenue model change-up, as the search giant attempts to offset some of the billions spent on generative AI innovation.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
May 08, 2025
Google introduces AI Max to search campaigns
Just Published
Advertising
46 minutes ago
India’s quick commerce surge exposes a discipline ...
Lalatendu Das, CEO, Publicis Media South Asia explains why brand marketers are still figuring out India’s fastest-growing retail channel.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
53 minutes ago
Does India need aspirational masculinity?
As Movember rounds out to a close, let's decode the evolution of modern masculinity through advertising.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
The Work
1 hour ago
Avaada sheds light on the dark side of the data centre
Visualising the energy cost of curiosity, its latest campaign links innocent queries to grid failure in a power-hungry digital economy.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
1 hour ago
The ‘green’ cost of FOMO
How short-term sales spikes, such as Black Friday, are rewiring consumer behaviour.
