Marketing In-Depth
Raahil Chopra
Oct 10, 2012

Fiat’s route Right products, not the largest portfolio

Raahil Chopra caught up with Enrico Atanasio, managing director, Fiat Group Automobiles India, to discuss the Italian car manufacturer’s journey in India, its plans for the festive season, and beyond, as the brand embarks on another solo journey

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