Campaign India Team
Apr 05, 2012

Fiama Di Wills unveils 'Fiama Di Wills Men' website

For the launch, the brand will do a hangout on Google + with a panel of people from diverse professions

Fiama Di Wills unveils 'Fiama Di Wills Men' website

Fiama  Di  Wills  Men  has announced the web debut of    the Fiama Di Wills Men website (www.fiamadiwillsmen.in).  For the launch, the brand  will  do  a hangout  on Google + with a panel of  people from diverse professions. The hangout will  be  hosted  by Malini Agarwal.

Joining her as panelists will be actor  Kunal  Kapoor,  Sapna  Bhavnani, celebrity hair designer (for MS Dhoni, John Abraham, et al) and fashion designer, Michael Foley, product designer, Praveen  Kenneth, chairman, Law & Kenneth, Bani, MTV  VJ and Anusha Dandekar, singer, actor, and VJ.

The website revolves around  providing  valued  information in an ‘app’ format catering to all the genres that a man relates to, be  it grooming, fashion and style, sports, music, gadgets  and  more, our apps would update the user on  everything  that is new and in vogue.

Sandeep   Kaul,  chief  executive,  personal  care products  business, ITC stated, “Fiama Di Wills   Men   takes   pride   in  announcing  this first-of-its-kind   digital   experience.  Digital media   is   the   future. A virtual debut of “www.fiamadiwillsmen.in” in  a unique Google+ hangout  with  an  eminent  panel unveiling  the interesting  apps indeed  seeks  inspiration from what  is  core to our beliefs, values and products at Fiama Di Wills – ‘innovation’. ”

This  online  launch  will share every commonality with   a  live  event,  with  only  one  point  of difference  -  it  will  be  hosted on the digital platform  of  Google + hangout. The unveiling can be viewed online through live streaming on  the  Fiama  Di  Wills  Men  website. 

Source:
Campaign India

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