
Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
A couple of decades ago, the average media buyer/planner had no doubt on the circulation of any magazine or newspaper that he was considering. He had the ABC certificate, which every single magazine or newspaper of repute would be happy to send you. Almost by default, it was the magazines and newspapers which were of little consequence or of dubious repute which were not part of the ABC regime.
Contact Customer Support at
[email protected]
or call+91 022 69047500
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
EXCLUSIVE: HSBC CMO Nicole German on the thinking behind the bank’s first global CIB campaign—live in 20 markets, its biggest marketing investment yet.
Our weekly roundup of the latest appointments and account wins from Vigor Media, Dentsu Creative Isobar, and many more.
In Two Minds: Navratri campaigns in India demand nuance, as brands must decide whether they’re merely borrowing the spotlight or authentically tapping into the nation’s rhythms of devotion.
With cricket jerseys, AI-powered campaigns and factory automation, it is betting that India can turn electricals from a utility into a lifestyle — and a growth engine.