Genesis Burson-Marsteller has elevated Deepshikha Dharmaraj as managing director. Dharamraj, who has been with the agency since the last 24 years, was most recently chief business growth officer.
She will report to Prema Sagar, CEO and founder, Genesis BM.
Sagar said, “Deepshikha has been an integral part of our journey almost from the beginning. In all of her avatars, she has lived the Genesis ethos and it is her pursuit of excellence in making the firm a truly integrated communications business that has helped us grow stronger with each year. That, in turn, has helped everyone at the firm push the boundaries of communications for our clients and enabled us do more for our people, industry and community. I wish her even more success in her new role.
Dharamraj said, "It has been a great privilege to be part of Genesis Burson-Marsteller’s eventful and illustrious journey so far. Our plans for growth in 2019 will take the firm to greater heights and I am looking forward to this next phase in my new role with much excitement.”
In January 2019 the agency is also set to announce a new leadership structure.