Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
May 12, 2010
Consumption in urban towns fast catching up with metros: E&Y report
Consumption patterns of urban towns are fast catching up with that of the top six metros of India. The sale of LCD TVs, wellness services is on the rise and consumers in these urban towns are showing an increasing preference for premium products and services of established mass brands.That’s one of the key findings of Ernst & Young’s 'The new market shehers: Tapping Potential Beyond the Metros', a report that’s a follow-up to the Dhoni Effect: Rise of small town India’ that it released two years back.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
+(1).png&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Just Published
Advertising
4 hours ago
Meta’s India penalty turns spotlight on consent ...
As NCLAT upholds the INR 213 crore fine but scraps the data-sharing ban, the verdict redefines how privacy and dominance shape digital advertising strategy.
Marketing
4 hours ago
How a bad brand name can kill future growth
Naming a brand needs science, not serendipity; blending a methodical approach, linguistics, semiotics, consumer psychology and strategic foresight.
Media
6 hours ago
40% of agency executives see retail media as a ...
WARC's 'Future of Commerce Media' report pegs global retail media ad investment this year at $174.9 billion, up 13.7% year-on-year.
Advertising
8 hours ago
Snapchat’s ad bet finds an ally in IAS as inbox ads ...
As it deepens its partnership with IAS for third-party verification, the social media platform is redefining chat as a measurable, brand-safe advertising frontier.
