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Despite a better showing by STAR Plus (336 GRPs compared to previous week's 315 GRPs) in week 22, Colors closed the gap to 41 GRPs with an improved showing as well (295 GRPs compared to 264 GRPs in week 21). Zee was steady at 249 GRPs, as were Sony with 164, Imagine with 103 and SAB TV with 89.Track performance of GECs in 2010
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The AI-led rural activation in Uttar Pradesh enables homemakers to feature in personalised video stories celebrating their everyday ‘Josh’.
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