Campaign India Team
Jun 21, 2017

Cannes Lions 2017: India rides the wave at Cannes

India added eight metals to its growing list of laurels at Cannes Lions 2017 and has the second largest metal haul in APAC

Cannes Lions 2017: India rides the wave at Cannes
On day five of the Cannes Lions Festival of Creativity, India added eight metals to its tally. Leading the list this evening was the country's performance in Design Lions where India bagged four metals.
 
Design
 
Savlon Healthy Hands Chalk sticks by Ogilvy and Mather Mumbai and the Adidas Shoe by Taproot Dentsu bagged a Silver Lion each.
 
Roads that honk by Leo Burnett India for HP Lubricants and "The proposal box that'll get you a yes" for Caratlane by Famous Innovations, Mumbai fetched a bronze each.
 
Media
 
In the Media Lions, PayTM 'sweet change'  by McCann Worldgroup Mumbai, and the Afghan Immunity Charm for the Ministry of Public health McCann Worldgroup Mumbai and McCann Health, New Delhi got a Bronze Lion each.
 
Product Design 
 
The Afghan Immunity Charm won McCann Worldgroup, Mumbai and McCann Health, New Delhi a Silver Lion, while Savlon healthy hands chalk sticks by Ogilvy & Mather Mumbai, bagged a Bronze Lion.
 
The country bagged no metals in the Lions Entertainment and Lions Entertainment (Music) category.
 
India's performance so far at Cannes Lions 2017 and how the country compares with the rest of APAC
 
This includes all the awards through Wednesday night's awards show (all the awards detailed below).
 
Australia: 101
India: 34
Japan: 32
Singapore: 28
New Zealand: 15
Thailand: 14
China: 11
Hong Kong: 6
Taiwan: 2
Korea: 1
Philippines: 1
 
Total: 245
 
(This table was reproduced from Campaign Asia)
 

 

Source:
Campaign India

Related Articles

Just Published

1 hour ago

Large gap in brand promise and customer experience ...

The study also reveals that customers are willing to pay more for brands that have superior customer service in the telecom, media and tech space

7 hours ago

SBI Card wants gifting to become more emotional and ...

Watch the film conceptualised by Leo Burnett here

8 hours ago

Ankhi Das exits Facebook

She was public policy director at the organisation