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Aug 08, 2021 10:06:00 AM | Advertising
Colvyn Harris on win:This is the first Grand Prix for India, which makes it truly special, as it evokes a sense of national pride. A historic milestone for the advertising industry. India has come of age on the world advertising stage, so look out world for much much more.Pradeep Kashyap, Founder, MART India (pictured)My advice to multinationals entering the country would be to suggest partnering with smaller agencies than looking at acquiring them, there’s far more value in that.Pully Chau, CEO, Saatchi & Saatchi China
Jun 17, 2008 07:00:00 AM | Article | Campaign India Team
Colvyn Harris on win:
This is the first Grand Prix for India, which makes it truly special, as it evokes a sense of national pride. A historic milestone for the advertising industry. India has come of age on the world advertising stage, so look out world for much much more.
Pradeep Kashyap, Founder, MART India (pictured)
My advice to multinationals entering the country would be to suggest partnering with smaller agencies than looking at acquiring them, there’s far more value in that.
Pully Chau, CEO, Saatchi & Saatchi China
Mobile usage in Urban China may be high but it is rural China, with a low mobile penetration of 12% that offers a huge opportunity.
