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Type of agency: Advertising Company ownership: Publicis Groupe Key personnel: Arvind Sharma, chairman of Indian sub-continent, Nitish Mukherjee, MD, K V Sridhar, national creative director Accounts won: Unitech Wireless, Indian Express, Mccain Foods, Malboro, Dicitex India, Reliance Big TV, Samsung Mobiles Accounts lost: Yatra.com
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AI-enabled voice assistants are reshaping how consumers shop and search—demanding experiences that are useful, personal, and rooted in local context.
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The association also named the new managing committee for 2025–26.