Imogen Watson
Nov 03, 2021

Boycott or not to boycott: how agencies should work with high-carbon clients

With COP26 under way, 'subvertising' activist groups have been targeting ad agencies, condemning them for escaping scrutiny for their role in destroying the environment. The problem isn't black or white, so how should agencies work with their polluting clients?

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

3 hours ago

FCB tops The One Club's 2025 Global Creative Rankings

In its final year, FCB earned a third consecutive Agency Network of the Year honor, with FCB New York named Global Agency of the Year.

3 hours ago

WPP Media retains Reckitt India media mandate, adds ...

Wavemaker to drive integrated media and commerce excellence for Reckitt’s portfolio

3 hours ago

PR fundamentals are making a comeback in 2026

With AI-driven discovery pulling from everywhere, a fragile shared reality and constant brand scrutiny, PR needs to become structural, rather than episodic.

4 hours ago

AI rewired marketing. Leadership is next.

If you’re still debating about whether AI marketing belongs at the centre of your strategy, you’re already behind the curve.