Campaign India Team
Mar 22, 2012

BMB India bags O-SIX Travel & Hospitality

The agency is ready to roll the campaign in print and digital by next week

BMB India bags O-SIX Travel & Hospitality

BMB India, a 50:50 JV between Trevor Beattie’s BMB and Madison World, has won O-SIX Travel & Hospitality account

On winning the account, Prabha Prabhu, chief executive officer, BMB India, said, “We won this account based on our capabilities and our category knowledge and the great work that we have done for Thomson Holidays in London. The campaign is approved and ready to roll next week. This year we will be using only press and digital media. We hope to however make it a highly visible campaign.”

Leapfrog Holidays & 360 Himalaya; brands of O-SIX Travel & Hospitality have been in the business for six years now.

Source:
Campaign India

Related Articles

Just Published

22 hours ago

Two sides of the bed: Insured versus uninsured

Star Health’s split-screen ad pitches insurance as peace of mind, but its visual clichés raise questions about real-world nuance.

22 hours ago

Death by feedback: Why creative work keeps getting ...

When feedback becomes a bottleneck instead of a booster, creative teams face chaos, dilution and burnout. ButtonShift’s co-founder and CEO explains why it matters.

22 hours ago

63% of Indian CMOs are under pressure to deliver ...

IBM’s 2025 CMO Study reveals only 26% of Indian marketers believe they have the talent needed to achieve their goals for the next two years.