Campaign India Team
Jan 18, 2024

ASCI releases guidelines to clamp down on false environmental claims in ads

Effective 15 February 2024, these guidelines aim to ensure that environmental claims made by advertisers are reliable, verifiable, and transparent

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

1 hour ago

From billable hours to billion-dollar IP: Agencies ...

As AI reshapes industries, agencies must pivot from selling time to building proprietary assets—before disruption makes their model obsolete.

3 hours ago

AI sticks random objects into Fevikwik’s quirky new ...

Fevikwik and Ogilvy turn everyday items into absurd AI mashups, reimagining glue as a catalyst for wit, imagination, and digital play.

3 hours ago

Festive spending to rise, with 83% buyers planning ...

Digital dominates the consumer journey, as 64% prefer shopping fully online and 83% research online first.

4 hours ago

Marketers face new test: Many channels, little time

From WhatsApp nudges to email campaigns and push notifications, marketers are juggling multiple communication touchpoints. Yet most admit that their orchestration is fragmented at best.