Animal Planet’s ‘Yeh mera India’ wins at PRWeek Awards Asia 2013

MSLGroup Asia crowned Apac Network of the Year

Jun 28, 2013 03:03:00 PM | Article | Campaign India Team Share - Share to Facebook

'Driving dogs', the moving campaign for the New Zealand SPCA and Mini, emerged as the most-honoured campaign, with three category wins including Campaign of the Year, plus one additional Certificate of Excellence.

You can view all of the winning work at the PRWeek Asia Awards website.

Here are all of the winners:

  • Asia Pacific Network of the Year: MSLGROUP Asia
  • Mid-Size Network of the Year: Bite
  • PR Consultancy of the Year: Red Agency, Australia
  • PR Agency Head of the Year: Glenn Osaki, MSLGROUP Asia
  • Campaign of the Year: DraftFCB New Zealand for 'Driving Dogs' for SPCA Auckland and Mini
  • Brand Communicator of the Year: Weber Shandwick for Changi Airport Group
  • Young PR Professional of the Year: Terry Lim, Changi Airport Group, Singapore
CategoryCompanyAwardedCampaign titleAgencyAdvertiser
A. Arts, Entertainment & Media Campaign of the YearDiscovery Networks Asia-Pacific (South Asia)WinnerAnimal Planet's Yeh Mera IndiaNot ApplicableDiscovery Networks Asia-Pacific (South Asia)
B. Product Brand Development Campaign of the YearOne Green Bean & Havas Worldwide SydneyWinnerVirgin Mobile Australia - Fair Go BroOne Green Bean & Havas Worldwide SydneyVirgin Mobile Australia
B. Product Brand Development Campaign of the YearRed AgencyCert. of ExcellenceMortein Kill/Save Louie the FlyRed AgencyReckitt Benckiser
C. Consumer Launch Campaign of the YearOgilvy Public Relations BeijingWinnerMaking Nestlé Top BenNaNa in ChinaOgilvy Public Relations BeijingNestlé
C. Consumer Launch Campaign of the YearEdelmanCert. of ExcellenceCelebrating Malaysia over a cup of LiptonEdelmanUnilever (M) Holdings Sdn Bhd
C. Consumer Launch Campaign of the YearDDB Philippines, Inc.Honorable MentionPacquiao PositiveDDB Philippines, Inc.Pepsico International
D. Healthcare: Ethical Campaign of the YearWeber ShandwickWinnerViagra – getting on top of sexual taboos in ChinaWeber ShandwickPfizer
D. Healthcare: Ethical Campaign of the YearMediCom Communications Consultants Co., LtdCert. of ExcellenceInsulin MamboMediCom Communications Consultants Co., LtdSanofi Taiwan Co., Ltd
D. Healthcare: Ethical Campaign of the YearWeber ShandwickCert. of ExcellenceCharting New Frontiers in COPD ManagementWeber ShandwickTakeda Pharmaceuticals
E. Technology Campaign of the YearText100 AustraliaCert. of ExcellenceSnapshot of Australia’s Digital FutureText100 and IBMIBM
F. Business-to-Business Campaign of the YearText100 AustraliaWinnerSnapshot of Australia’s Digital FutureText100 and IBMIBM
F. Business-to-Business Campaign of the YearWaggener Edstrom WorldwideCert. of ExcellenceGrowing Pains: Honeywell Aerospace's Mission to Modernise Air TrafficWaggener Edstrom WorldwideHoneywell Aerospace
F. Business-to-Business Campaign of the YearSefiani Communications GroupHonorable MentionThe Tax Institute – 2012 media relations campaignSefiani Communications GroupThe Tax Institute
G. Employee Communications Campaign of the YearEdelman Hong KongWinnerEM Asia Games - Further, Faster, Stronge: Pfizer Employee Communications CampaignEdelman Hong KongPfizer EM Asia
G. Employee Communications Campaign of the YearL’Oréal KoreaHonorable MentionMerci CampaignL’Oréal KoreaL’Oréal Korea
H. Regional PR Campaign of the YearGenesis Burson-MarstellerCert. of ExcellenceFord EcoSport RevealTeam FordFord Motor Company
H. Regional PR Campaign of the YearHong Kong Tourism BoardHonorable MentionVisa go Hong Kong Super Shopper 2012Hong Kong Tourism BoardHong Kong Tourism Board
I. Corporate Branding Campaign of the YearOneVoice (Fleishman-Hillard)WinnerThe '+' Project by Philips - Crowd Sourcing Ideas for Health and Well-Being in AsiaOneVoice (Fleishman-Hillard)Royal Philips Electronics
I. Corporate Branding Campaign of the YearKetchum Hong KongHonorable MentionThe Ride Back HomeKetchum Hong KongLenovo
J. Public Affairs Campaign of the YearHill+Knowlton StrategiesCert. of ExcellenceSecuring FP Markets' futureHill+Knowlton Strategies AustraliaNA
K. Corporate PublicationsRed AgencyWinnerEnd Hunger in AustraliaRed AgencyFoodbank Australia
K. Corporate PublicationsMahindra & MahindraCert. of ExcellenceMahindra EverydayMahindra & Mahindra Ltd.Mahindra & Mahindra Ltd.
K. Corporate PublicationsMind Resource Ogilvy LimitedCert. of ExcellenceHaematology Protocol Book & NewsletterMind Resource Ogilvy LimitedDivision of Haematology at the Department of Medicine, Queen Mary Hospital
L. Financial Communications Campaign of the YearEdelman IndonesiaCert. of ExcellenceABM Investama IPO Communication ProgramEdelman IndonesiaABM Investama, Tbk
L. Financial Communications Campaign of the YearKetchum Hong KongCert. of ExcellenceFinancial Communications Program for China Singyes Solar Technologies Holdings LimitedKetchum Hong KongChina Singyes Solar Technologies Holdings Limited
M. Crisis or Issues Management Campaign of the YearHK ElectricWinnerHK Electric: From sorrow to support - handling the Lamma tragedyNilHK Electric
M. Crisis or Issues Management Campaign of the YearWeber ShandwickCert. of ExcellenceMcCrisis Averted – Defending a 3.15 DisasterWeber ShandwickMcDonald's
N. Public Sector Campaign of the YearQyvision PR IndonesiaWinnerSelect Your Sacrificed AnimalQyvision PRMaritime and Agriculture Department State of Jakarta
N. Public Sector Campaign of the YearMind Resource Ogilvy LimitedHonorable Mention“Fight Against Hepatitis B 。 Prevent Liver Cancer” CampaignMind Resource Ogilvy LimitedHong Kong Liver Cancer Foundation
O. Corporate Social Responsibility Campaign of the YearDaniel J. Edelman China GroupWinnerVolvo CE's National Excavator Operator ContestDaniel J. Edelman China GroupVolvo CE
O. Corporate Social Responsibility Campaign of the YearFortune PRCert. of ExcellenceSavings Education to Rural CommunitiesFortune PRBank BTN
O. Corporate Social Responsibility Campaign of the Yearn2n communicationsHonorable MentionFacebook Australia Be Bold Stop Bullyingn2n communicationsFacebook
P. Environmental Campaign of the YearOneForAll public relations consultantsCert. of ExcellenceKimberly-Clark Taiwan-Lead the World in a Better LifeOneForAll Public Relations consultants Co., Ltd.Kimberly-Clark Taiwan
P. Environmental Campaign of the YearWeber ShandwickHonorable MentionPowering Fans till 2018: The Ultimate Airmate Bicycle ContestWeber ShandwickAirmate
Q. Nonprofit Campaign of the YearDraftFCB New ZealandWinnerDriving DogsDraftFCBSPCA/Mini
Q. Nonprofit Campaign of the YearStrategic Public Relations Group LimitedCert. of ExcellenceRunning for HOPEStrategic Public Relations Group LimitedHOPE Foundation for Cancer Care
Q. Nonprofit Campaign of the Yearthe communications EnzaimCert. of ExcellencePreemie Hope Campaignthe communications EnzaimThe Korean Society of Neonatology
Q. Nonprofit Campaign of the YearRed AgencyHonorable MentionEnd Hunger in AustraliaRed AgencyFoodbank Australia
R. Best Use of Digitaliris worldwideWinnerThe Passportiris SingaporeAsia Pacific Breweries Singapore Pte Ltd
R. Best Use of DigitalVITAMINECert. of ExcellencePump It ForwardVITAMINEJohnson & Johnson China Ltd
S. Best Use of Social MediaRed AgencyWinnerMortein Kill/Save Louie the FlyRed AgencyReckitt Benckiser
S. Best Use of Social MediaWeber ShandwickCert. of ExcellenceChangi Airport as an Aviation HubChangi Airport Group (Singapore) Pte LtdChangi Airport Group (Singapore) Pte Ltd
S. Best Use of Social MediaDraftFCB New ZealandCert. of ExcellenceDriving DogsDraftFCB New ZealandSPCA/Mini
S. Best Use of Social MediaEdelman KoreaHonorable MentionSocial relay for clean online communicationsEdelmanSK Telecom
T. Best Use of AnalyticsWaggener Edstrom WorldwideHonorable MentionMicrosoft Advertising Influencer EngagementWaggener Edstrom WorldwideMicrosoft Advertising
U. Promotional Activity of the YearDraftFCB New ZealandWinnerDriving DogsDraftFCB New ZealandSPCA/Mini
U. Promotional Activity of the YearDentsu Public Relations Inc.Cert. of ExcellenceBack to Basics: Starbucks Espresso JourneyDentsu Public Relations Inc.Starbucks Coffee Japan, Ltd.
U. Promotional Activity of the YearBurson-MarstellerCert. of ExcellenceClimaCool Running CampaignBurson-Marstelleradidas
U. Promotional Activity of the YearFleishman-Hillard Inc.Honorable MentionThomas & Friends Guinness World Record Campaign in ChinaFleishman-Hillard Inc.Mattel Inc.

The article first appeared on www.campaignasia.com.

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