Aggie and Paddy go back to Roots

Agnello Dias and Santosh Padhi have finally announced their new venture. They have started a communications services company, Roots India. As reported earlier, Padhi had quit from his post of executive creative director at Leo Burnett and Dias resigned from the position of chief creative officer of JWT India.The company will have staff strength of 12 people to start with. Padhi said, "We are hiring young blood as we want fresh thinking and approach in our company. This has been our conscious decision."