Adtomica enters India

Abhay Kaul, co-founder, Adtomica will head the business and administrative responsibilities for the Indian market

Oct 12, 2022 12:13:00 PM | Article | Campaign India Team

Adtomica has announced that it has expanded its operations in the Indian market. 
 
The Singapore-based independent agency is currently in the process of building its office in Gurugram. 
 
Abhay Kaul, co-founder, Adtomica will look after the business and administrative responsibilities for the Indian market. 
 
Apart from its Singapore office, the agency also has a presence in Australia. 
 
Kaul said, “This is our official entry into India, but we have been working with both Indian and international brands, ever since our inception. I believe that creative talent needs to be given the freedom to experiment, trial and error, to achieve innovation. Having Jess on board will add tremendous value to our larger vision and her experience will help us flourish across the globe. Within a short span of a month since she joined, we have already produced two short human stories filming people with intellectual disabilities, as well as an exciting event launch with activision in Singapore.”
 
Jess Tang, chief strategy officer and CEO, Adtomica, said, “I am excited and can no longer ignore my passion to dedicate my expertise towards the agency’s vision and purpose. With the combination of cultures, expertise and experience of multiple APAC countries, we believe that young marketers will get to experience a hybrid agency model that pushes them to build their brand and hopefully alongside, their stamp in the industry. Our experience with agencies and brands alike will help us grow and also showcase a global outlook and approach towards creating impactful narratives for our partner brands.”