24 hours with… Abhinay Bhasin

The head of product marketing and strategic account relationships at ProfitWheel takes us through what a day in his life looks like

Feb 21, 2023 09:41:00 AM | Article | Campaign India Team Share - Share to Facebook

Ever wondered what an ideal day in the life of someone from advertising/marketing/media is? We're here to spill the beans on it.
 
Campaign India's '24 hours with' column which used to be a part of the print magazine, now returns in its digital avatar. 
 
Every Tuesday, we'll have a person from the advertising/marketing/media industry profiled in this section.  
 
Name: Abhinay Bhasin
Job: Founding team, head of product marketing and strategic account relationships, ProfitWheel
Professional mantra: Devotion to duty determines your destiny
Personal mantra: Nil Desperandum [do not despair]
 
7am: Reading newspapers, blogs/updates in tech.
 
730am: Catching a morning run at Marine Drive/ Workout with weights at home or free weights to get my creative juices flowing.
 
830am: Breakfast with a toast, egg and milk.
 
10am: Morning sync with the team to align on deliveries/key action points.
 
11am: Brainstorming avenues for growth/ dogfooding new features/ focusing on innovative and exciting ways to promote your adtech products and engage with customers.
 
Noon: Catch up on calls, mails and any burning issues.
 
1pm: Lunch/ watch a 30 min ted talk or a Shark Tank episode.
 
2pm: Cadence to follow up on client engagements.
 
3pm: Work on a passion project or personal creative endeavor, such as writing a blog or brainstorm a new product feature, to keep my mind fresh and stimulated.
 
4pm: Drive back home listening to some good music.
 
630pm: Evening sync with my team split between US and India.
 
7pm: Unwind the day with a music hour.
 
8pm: Dinner, catch up with friends.
 
9pm: Netflix.
 
10pm: Lights out!
 
 
Want to be featured here? Write to eularie.saldanha@haymarketsac.com.

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