After last year's 'pothole mix', this year the FM channel launches 'Geli Geli Mumbai Khadyaat'
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'The Red Abby' is an appeal to the industry to design inspiring behavior change campaigns that address the issue of violence against women
Watch the film conceptualised by Lowe Lintas here
The author looks back at the Turkish Airlines film featuring Kobe Bryant and Lionel Messi and points out learnings for large number of clients and agencies in India that are today using celebrity ambassadors
The investment comes through a combination of fresh issue of equity and infusion of debt
