Campaign India Team
May 02, 2023

Nora Fatehi Axes unpleasant odour

Watch the film here

Axe India has rolled out a film featuring actor Nora Fatehi.
 
The film begins with Fatehi entering a restaurant’s kitchen. While applying makeup, she announces that if someone smells bad, they should get out. 
 
Just at that time, a man walks into the kitchen and she states that should someone smell good, her date with them is on. She hints at a good fragrance, eyeing the man who just walked in. She goes closer to him and takes a whiff, asking if he sprayed Axe. When he nodded in agreement, she’s seen going on a date with him. 
 
The film went live on the brand's YouTube channel on 17 April. 
 
Source:
Campaign India

Related Articles

Just Published

2 days ago

APAC Effies 2023: Leo Burnett India finishes second ...

Whisper is brand of the year followed by Oreo and Dutchie Partners Life

2 days ago

Ministry of State for Electronics and Information ...

Rajeev Chandrasekhar emphasised India's pioneering role in ensuring net neutrality and resisted telcos' 'gatekeeping ambitions' in a tweet

2 days ago

Picks of the Week: Work that wowed us

Every Friday, Campaign India picks its favourites from the work published on the website

2 days ago

Times Internet's Cricbuzz and Willow TV to ...

Bags the rights from September 2023 to March 2028