Advertising Marketing Digital
Campaign India Team
Jul 13, 2015

MMGB: Kleenex captures special bond between 'Unlikely Best Friends'

Watch the film conceptualised by VSA Partners USA here

Start your Monday with this moving film conceptualised by VSA Partners USA for Kleenex. If you've seen it already, watch it again. And yes, keep some tissues ready.
 
This film conceptualised by VSA Partners USA tells the story of a man on a wheelchair becoming best friends with a puppy who has also lost the use of its legs.
 
Have a wonderful week ahead.
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Adani seeks single agency for INR 600-crore media overhaul

1 Adani seeks single agency for INR 600-crore media overhaul

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

2 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

3 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

4 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Birla Opus Calista showcases stain resistance in new campaign

5 Birla Opus Calista showcases stain resistance in new campaign

How Perfetti’s marketing formula endures amid India’s changing tastes

6 How Perfetti’s marketing formula endures amid India’s changing tastes

India’s quick commerce surge exposes a discipline gap for marketers

7 India’s quick commerce surge exposes a discipline gap for marketers

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

8 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Winners of Agency of the Year 2025-South Asia announced

9 Winners of Agency of the Year 2025-South Asia announced

Omnicom warns staff in-office requirement will ‘increase over time’

10 Omnicom warns staff in-office requirement will ‘increase over time’

Related Articles

Monday Morning Gloom Buster
May 02, 2011
Rhandell Rubio

Monday Morning Gloom Buster

Monday Morning Gloom Buster
Advertising
Apr 25, 2011
Maisie McCabe

Monday Morning Gloom Buster

Monday Morning Gloom Buster
Advertising
Mar 14, 2011
Campaign India Team

Monday Morning Gloom Buster

Monday Morning Gloom Buster
Digital
Mar 07, 2011
Arati Rao

Monday Morning Gloom Buster

Just Published

Advertising is going to look different: WPP’s Kate Scott-Dawkins on next year’s big trends
Advertising
13 hours ago
Robin Langford

Advertising is going to look different: WPP’s Kate ...

Is commerce, not creativity, now the main engine of ad growth?

India is one of the most optimistic countries: BCG
Marketing
14 hours ago
Campaign India Team

India is one of the most optimistic countries: BCG

Indian consumer sentiment remains strong, with 61% expecting continuous good times --second only to China.

Is hype marketing really worth it?
Advertising
16 hours ago
Vishal Rajani

Is hype marketing really worth it?

Hype on its own is fleeting, but hype built on community and authenticity can shape a brand’s future.

WazirX launches zero fee campaign to remove crypto trading barriers
Advertising
16 hours ago
Campaign India Team

WazirX launches zero fee campaign to remove crypto ...

The move reflects a shift towards a more user-centric pricing approach, particularly at a time when investors are increasingly conscious of costs and value.