Campaign India Team
Dec 09, 2021

Fatima Sana Shaikh, Sidharth Malhotra and Bewakoof play cupid

Watch the film conceptualised by Spring Marketing Capital here

Bewakoof has rolled out one more film as part of its campaign that urges viewers to embrace their uniqueness. 

The film features actors and brands ambassadors Fatima Sana Shaikh and Sidharth Malhotra and has been conceptualised by Spring Marketing Capital. It is set against a hospital and showcases the duo engaging in some fun, at the expense of a third friend who drops by later in the film, in front of the injured friend's father.
 
The film released on 8 December on social media.
 
CREDITS:
Client: Bewakoof
Head marketing: Abhimanyu Mishra
Creative agency: Spring Marketing Capital
Creative team: Arun Iyer, Chitra Balachandran, Manish Karnatak, Sandeep Balan
Production house: Fanboy Studios
Director: Subodh Menon
Executive producer: Smita Padmanabhan
DOP: Yash Khanna
Chief AD: Aditya Pawar
Producer: Sukirth Rao
Production designer: Patanga Art
Line producer: Shiva Konar
Music director: Raghav Mehta
Post producer: Saurabh Patil
 
 
 

 

Source:
Campaign India

Related Articles

Just Published

13 hours ago

'The holding company model has been broken for a ...

EXCLUSIVE: Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs an overhaul, combating transformation fatigue, and why so few clients believe their agency models are fit for purpose.

13 hours ago

Ogilvy’s Ricardos Vaz: 14 years in, but still ...

CREATIVE SPARKS: The agency’s senior creative director is a masterful storyteller, blending sharp strategy, emotional depth, and fearless creativity to craft campaigns that leave a lasting impact.

15 hours ago

JioHotstar, Nielsen to collaboratively offer ...

Following its recent merger, JioHotstar aims to provide actionable ad insights to advertisers ahead of Tata IPL 2025 through this partnership.

16 hours ago

Sprite’s ‘Thand Rakh’ campaign serves chill with a ...

With humour and fizz, its latest campaign turns everyday chaos into refreshingly cool moments, keeping Gen Z effortlessly chilled.