Vivo has unveiled its latest campaign starring Aamir Khan.
The brand has partnered with BBH India to create the launch campaign, #GoPop, which consists of pre-launch teasers and two TVCs.
The films play to the spunky background track Albatraoz, by Swedish DJ AronChupa. Both the films show Aamir experimenting with the camera features showcasing the brand promise of superior quality images.
Watch the second film here:
Creative agency: BBH
Production house: Crazy Few Films
Director: Anupam Mishra
Producers: Urfi Kazmi and Viraj Gawas
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4 hours ago
The report also suggested that HD channel viewership increased by 15% in the last two years