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Jul 26, 2016

Nike preps sports superstars in infancy, for an ‘Unlimited Future’

Watch the film conceptualised by W+K Portland here

Jul 18, 2014

Nike warms up early for Rio 2016, says ‘Tomorrow starts now’

The brand is leading the charge on the next big global sporting event, the Olympics, ahead of official sponsor Adidas

Sep 09, 2011

Live-Issue: How effective is the teaser ad these days?

Many brands have used the teaser ad route of late, but opinions on how effective they are are divided, finds Arati Rao