the complete man
Raymond: From 'the complete man' to an 'incomplete' man?
SOUNDING BOARD: Experts weigh in on whether Raymond, a brand that has long been associated with 'The Complete Man' tagline, will take a beating amid the latest family wrangle playing out between its MD and chairperson Gautam Singhania and his wife, Nawaz Modi Singhania
Raymond's 'Complete Man' gives kids a moment to cherish, evolves
Watch the ad film conceptualised by Famous Innovations here
Raymond continues ‘The Complete Man’ positioning with new TVC
Watch the TVC created by RK Swamy BBDO
RK Swamy creates new Raymond TVC
RK Swamy BBDO has come up with a new TVC for Raymond. The film directed by Ashim Ahluwalia of Future East Films shows actor Vivan Bhatena playing the role of 'The Complete Man' by visiting his school teacher in an old age home to wish him on his birthday. The teacher is shown to be missing his family, who are now situated abroad. Bhatena connects his laptop in order to help his teacher talk to his family through internet video. The TVC ends with all the school teacher's mates in the old age home gathering around him to cut a cake.
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