The Asia Pacific Marketing Congress 2012 (The Appies) recently awarded the top 15 marketing campaigns in the region, judged on the basis of breaking category conventions, use of technology, quality of execution, idea, and potential for global adaptation. The event was held for the third year in Singapore on 26 and 27 July.
From India, McCann bagged two Golds, while Lowe and BBDO won one each. BBH India, Leo Burnett and Ogilvy & Mather won a Silver each.
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