The integrated hub of specialist services includes retail/trade marketing, experiential marketing, OOH and rural marketing units
Sanjay Shah, who served as CEO, Navia and Vector has moved on from the organisation.
ITC has rolled out an out-of-home campaign in Chennai to communicate the new package design of ITC Sunfeast Marie Light from red to blue, thereby increasing the brand’s awareness amongst the target group. The campaign has been developed and executed by Navia, the OOH arm of Starcom MediaVest Group.
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