Salt Brand Solutions is the creative agency behind Kaya’s creative makeover and Eureka Moment has re-designed its retail identity
Everybody’s talking co-creation, but not everyone thinks it’s a solution. Raahil Chopra encourages an industry debate
Salt Brand Solutions is a new agency, founded by Mahesh Chauhan and Minakshi Achan.
LISTEN to the radio spots created for the campaign by Rediffusion Y&R here
The agency will look to build the digital visibility for Kaya
Last year someone threatened to kill Michael Arrington, author of popular tech blog TechCrunch. A fewmonths later at a conference, somebody spat on him.“I write about technology start-ups and news. In any sane world that shouldn’t make me someone who has to deal with death threats and being spat on,” he wrote on his blog.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins