indigo

Mar 30, 2020

Talkwalker’s Battle of the Brands: Indigo Vs Vistara (part two)

A weekly round up of the action in the social media space

Mar 20, 2020

Talkwalker’s Battle of the Brands: Indigo Vs Vistara

A weekly round up of the action in the social media space

Aug 27, 2019

'I have noticed that there’s a kind of an inferiority complex': W+K's Gautham Narayanan

The MD of W+K talks about year one of his first stint in advertising in India, the importance the agency gives to talent, growth plans, how he fails the 'Tebbit Test' and more...

Dec 08, 2017

Opinion: The never-go aspect of the Indigo incident

Customer interaction model lessons for Indigo and other erring brands from Shirdi Sai Baba

Nov 14, 2017

Blog: Indigo to Indigoon! 6E is not sexy

The author explains how the ‘Stray Bullet’ hit Indigo and besmirched its reputation

Sep 11, 2014

Brands step it up to help J&K

Airlines, communication majors lead the way