indigo
How airport advertising is taking off
Experts talk about the importance of airport advertising, where it currently stands and how brands are cashing in on the increased air traffic
Advertising in the times of corona: Everything’s changed, everything’s the same
Campaign India checked in on the advertising industry that’s reeling from Covid-induced shrinking budgets, inconclusive pitches and a pitch process that lacks any formal ground rules
Talkwalker’s Battle of the Brands: Indigo Vs Vistara (part two)
A weekly round up of the action in the social media space
Talkwalker’s Battle of the Brands: Indigo Vs Vistara
A weekly round up of the action in the social media space
'I have noticed that there’s a kind of an inferiority complex': W+K's Gautham Narayanan
The MD of W+K talks about year one of his first stint in advertising in India, the importance the agency gives to talent, growth plans, how he fails the 'Tebbit Test' and more...
Opinion: The never-go aspect of the Indigo incident
Customer interaction model lessons for Indigo and other erring brands from Shirdi Sai Baba
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