Mukta Lad

23 hours ago

We might see the rise of mobile OTT, short-form ...

Campaign India speaks to the company’s MD at the sidelines of the ‘The State of Programmatic in JAPAC – 2021' research report launch

Jul 23, 2021

Opinion: Dear plus-sized women, you’re still not ...

The author claims how advertising in India is ‘woke’ but not inclusive

Jul 13, 2021

ASCI’s influencer marketing guidelines: A look at ...

Almost a month after the guidelines’ official implementation, Campaign India finds out how they’ve been received by the marketing ecosystem so far

Jun 24, 2021

Cannes Lion 2021: ‘Push yourself to the edge where ...

The global chief commercial officer at PepsiCo addressed a virtual session, where he spoke about the next normal, how the pandemic has spurred e-commerce to make giant leaps, and more…

Jun 23, 2021

Cannes Lions 2021: ‘Choose equality as the systemic ...

The company’s chief brand officer made an appearance at the ad festival to speak about the importance of diversity, equality and inclusion in the creative ecosystem

Jun 22, 2021

Cannes Lions 2021: 'The new Burger King logo is the ...

Senior professionals from Burger King and Jones Knowles Ritchie speak about the fast-food giant’s brand identity revamp exercise