honda jazz
Honda Jazz promises to be different
Watch the ad film conceptualised by Dentsu Marcom here
Honda Jazz promises 'everything'
Watch the ad film conceptualised by Dentsu Marcom here
Dentsu Marcom wins creative duties of Honda Jazz
Account won following multi-agency pitch
Nishad's Blog: Why I got yelled at and other stories that impact marketing
Nishad Ramachandran, vice president and head, iContract, on why marketers need to communicate seamlessly across many screens
Breaking news: Motivator bags Honda Jazz
Honda SIEL Cars India (HSCI) has handed over the media duties of its latest hatchback, Honda Jazz, to Motivator.The agency bagged the account following a multi-agency pitch.Most of the other Honda brands are handled by Dentsu Media in India.The brief given to the agency is to build awareness about the brand; break the current hierarchy in the car industry (A, B and C segment) and create a new space for the brand in the minds of people by asking them to break out of stereotype.
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