On Storyboard this week, learn how marketers increase sales in the festive season, especially with the slowdown looming overhead. Storyboard showcases strategies of durables, snacks and garment categories which rely most on the festive spirit for sales.Is marketing a sufficient solution to Onida's problems? Learn more about the Onida's new positioning.Also catch Sachin Tendulkar on the sets of the latest Aviva Life Insurance commercial, and Shots Spot and Noticeboard.
If you had an eye on the vacant NCD seat at JWT, forget the thought. Watch Colvyn Harris explain how the new structure is working at JWT in this week’s Storyboard.Storyboard will also talk about how flying high - Viacom 18 wants to take its big success story Colors to Indian audiences abroad.Online gaming, contests, blogs and social networking – Hindi films are pulling out all stops to make a 'virtual' impact on audiences. Saif Ali Khan shows Storyboard how.
CNBC-TV18 has launched a host of new weekend shows that includes current affairs show, corporate focused shows and lifestyle specials.
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