Campaign India Team
Nov 14, 2013

Mumbai launch of 'Don't flirt with rural marketing' by RV Rajan

Rural marketing veteran RV Rajan's book titled 'Don't flirt with rural marketing' was launched at a Crossword store in Mumbai on 11 November. Ravi Pisharody released the book while Dr MG Parameswaran recieved the first copy. Also present at the event was publisher K Srinivasamurthy, and guests including Sam Balsara.

Just Published

1 day ago

Realme calls creative pitch for new smartphone launch

Sources close to the pitch tell Campaign that an assessment of creative agencies is currently underway with regards to an upcoming product launch.

1 day ago

Why creativity remains at an all-time premium

The age of Gen AI might be here, but the era of creativity isn't anywhere near over, says Mirum's Hareesh Tibrewala.

2 days ago

Bumble unveils new global campaign, visual identity

To mark its 10th birthday, the app also revealed a new logo, bolder fonts, and refreshed illustrations.

2 days ago

India wins big at Montreux Switzerland Festival 2024

Tata Motors, Tree Design and White Rivers Media all win golds at this year's festival.