Campaign India Team
Dec 27, 2021

Live blog: News updates - week of 27 December

In the news: Chemin Esports, Easemytrip

Chemin Esports gets Trinity Gaming 

 

Chemin Esports has announced the appointment of Trinity Gaming to handle its influencer management mandate. With this association, the agency's mandate includes brand partnerships, content strategy and digital presence for the brand's roster. 

 

Varun Sharma and Vijay Raaz for EaseMyTrip

 

EaseMyTrip has announced the appointment of actors Varun Sharma and Vijay Raaz as brand ambassadors. This is the first time the company has announced brand ambassadors. The duo will feature in a soon-to-be released campaign.

 

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

20 hours ago

Indian research and insights industry reaches INR ...

While analytics continued to be the fastest-growing segment, custom market research grew 8%, showcasing an appetite for specialised services.

22 hours ago

X, Grok and the limits of safe harbour in India

Campaign Explainer: India’s warning over Grok revives advertiser anxieties from 2022, reopening questions of brand safety, platform accountability and Musk-era moderation gaps.

22 hours ago

A marketer’s roadmap to 2026

Mass appeal is not where most brands are focused anymore. Here are five trends that will shape marketing this year.

1 day ago

WPP Open unveils AI Agent Hub to make 'agency ...

Hub launches with four 'Super Agents'.