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Marico awards its integrated media mandate to ...
Madison Media is the outgoing media partner, after bagging the account in 2019.
Toilet soaps dominate TV advertising in 2025: TAM AdEx
Hindustan Unilever and Reckitt remained the largest spenders, even as muted consumer demand saw FMCG companies tightening their ad budgets.
CIDCA 2025: The Jury Has Spoken (Once), and They're ...
The Campaign India Digital Crest Awards (CIDCA) return in 2025 for their sixteenth edition, carrying forward a proud legacy of recognising India's most innovative, effective and result-driven digital marketing campaigns
Meta’s India penalty turns spotlight on consent ...
As NCLAT upholds the INR 213 crore fine but scraps the data-sharing ban, the verdict redefines how privacy and dominance shape digital advertising strategy.
40% of agency executives see retail media as a ...
WARC's 'Future of Commerce Media' report pegs global retail media ad investment this year at $174.9 billion, up 13.7% year-on-year.
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Here, now, everywhere: Generali Central bets on ...
Generali Central’s first joint brand campaign unites life and non-life insurance under one optimistic idea — being a lifetime partner, here and now.
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