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Less than 3% of users recall digital ads: Report
Respondents often referred to ads by generic terms like ‘mobile ad’ / ‘clothes ad’, the 10-city study found.
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Publicis Groupe South Asia appoints Supraja ...
Srinivasan joins Publicis after seven years at BookMyShow.
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Burson appointed to strengthen communications for ...
Mirae Asset Sharekhan selects Burson to enhance its brand visibility and support its positioning as a full-service financial solutions provider.
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Hashtag Orange names Dr Anirban Chaudhuri chief ...
His remit includes providing foresight to anticipate market movements and identifying opportunities for clients across categories
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Adani Group highlights human connection in new ...
The film showcases service, care and emotional connection at Adani Airports.
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Denver and Shah Rukh Khan redefine success in new ...
Denver For Men's campaign focuses on humility as the core measure of real success.
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