Apr 17, 2024

Stereotypical ads missing out on India’s diverse consumer base: New report

The report by Kantar, ASCI and the UN Stereotype Alliance also found that less than 1% of ads in the country showcased members of the LGBTQIA+ community, while modern women continue to be underrepresented.

Mar 11, 2024

Vineeta Singh on why 'Sugar Cosmetics is not just a beauty brand, it's a catalyst for change within the industry'

As a part of our extended International Women's Day coverage, Sugar Cosmetics' Vineeta Singh shares snippets of her entrepreneurial journey to date, as well as insights on why championing women's entrepreneurship and inclusivity in the beauty industry matters

Mar 07, 2024

Ladies, lip service and the art of being ludicrous

Barua shares her no-holds-barred opinion on how to ensure International Women's Day doesn't get diluted amidst the commercialised marketing blitzkrieg

Feb 12, 2024

Havas India launches EmpowHers

The incubation program, in partnership with Her Entrepreneurial Network (H.E.N.), aims to empower female business leaders in marketing, branding, and business development through comprehensive training and mentorship

Jan 16, 2024

The agencies of the future will be those that understand creators and new forms of content: Roshan Abbas

Campaign India caught up with Kommune India founder, Roshan Abbas to find out what drives his initiatives, Voices of Tomorrow and SpokenFest, and how sometimes one needs to ignore business plans for a pet project

Jan 09, 2024

90% of the crises in automotive industry are predictable: Nissan’s Lavanya Wadgaonkar

The global vice president of communications at Nissan shared insights on tactfully handling PR flare-ups and communications crises in the digital era, while also championing DEI, and more during her India visit

Dec 07, 2023

48% Indians want more inclusive representation from brands: ASCI

Depiction of women in Indian ads continues to be skewed stereotypically while diversity and inclusion of LGBTQI+ groups nearly absent, according to a Kantar report

Nov 21, 2023

Today the GQ universe is more inclusive and less gender-specific: Che Kurrien

In the run-up to the 15th edition of the ‘Men of the Year’ event, Che Kurrien reflects on the changing face of masculinity in Indian society, the need to widen the lens of progressivism and inclusivity in the men’s magazine space, and more...

Oct 27, 2023

Designyatra 2023: Sindiso Nyoni on importance of social commentary in creative campaigns

The founder of StudioRiot spoke about blending social awareness with brand creativity on the first day of Designyatra

Oct 16, 2023

From pressure to triumph, Nike celebrates girl power in new campaign

Redefine perfection, embrace individuality and inspire greatness—Nike's vision for International Day of the Girl Child via W+K Tokyo

Oct 10, 2023

Olay seeks the help of AI to #STEMTheGap

Watch the film conceptualised by Publicis Groupe here

Sep 14, 2023

Creative critique from a gender lens: 4-8 September

Dr AL Sharada, director, Population First, reviews ads from last week on the basis of gender sensitivity

Sep 08, 2023

Unmasking the silence of LGBTQ+ advocacy: Have brands gone back into the closet?

SOUNDING BOARD: Experts decode why brands stand at crossroads – shying away from supporting the community on the fifth anniversary of striking down 377 or fearing backlash

Sep 06, 2023

Disney Star ignites social change by advocating for respectful queer lexicon

Watch the film conceptualised by 22Feet Tribal Worldwide here

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