Spikes delegates tell us what work they wish they'd done
Some honest answers to their QOTD from creatives at Spikes Asia.
Newly created unit will handle global creative, media and digital marketing work
Our reporters distill yesterday's conference into seven memorable points, including the danger of taking consumers at their word, being a 21st century brand, out-of-whack spending and a lack of analytics maturity.
Will guidelines by Singapore’s Advertising Standards Authority clear the fog when it comes to brands engaging influencers?
Scott Beaumont, VP of Google Greater China, addressed the audience Media360Summit in Hong Kong on 25 February 2016
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