Arati Rao
Jul 03, 2012

W+K Unplugged: Insights into the making of a successful independent

Arati Rao caught up with Dan Wieden, co-founder and global executive creative director, Wieden + Kennedy, and recipient of the Lion of St Mark award at Cannes Lions 2012; and Dave Luhr, chief operating officer of the independent. Edited excerpts:

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

1 hour ago

Arunachal Pradesh Tourism Unveils ‘Take a New Turn ...

The new tourism campaign positions Arunachal Pradesh around experiential travel, cultural immersion and discovery beyond conventional destination-led narratives.

1 hour ago

TVS Motor Company Unveils New TVC For TVS NTORQ 150

The new television commercial positions the TVS NTORQ 150 around performance-led riding and racetrack-inspired everyday mobility.

1 hour ago

PR Professionals Appoints Rohit Sharma As Vice ...

The integrated communications firm has strengthened its leadership with a senior hire to oversee client relations and content strategy.

7 hours ago

FCB tops The One Club's 2025 Global Creative Rankings

In its final year, FCB earned a third consecutive Agency Network of the Year honor, with FCB New York named Global Agency of the Year.