Campaign India Team
Feb 17, 2010

What to do this weekend: Go cycling, catch plays, gigs and more

The weekend is here again, and there's plenty to do to help you unwind. For those looking forward to some sports, participate in the BSA Hercules India Cyclothon for a greener tomorrow on Sunday, at Bandra Reclamation at 6 a.m. There are three races to pick from: Tata Kids Ride (for kids between 8–13) – 2 kms., the Green Ride – 12 kms and the Amateur Ride – 24 kms. Registration is open until 8 pm on Saturday evening. Music

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